Infrastructure, visibility, and reputational resilience for U.S. listed small- and
mid-cap companies
Infrastructure, visibility, and reputational resilience for U.S. listed small- and
mid-cap companies
For small- and mid-cap U.S. public companies, and private companies preparing to IPO, whose investment story is not yet understood, believed, or consistently reaching the right investors, we help close the gap between the company's underlying performance and how the market values it.
We do this through The Credibility Flywheel, a disciplined investor-relations process in four parts:
Each turn makes the next one easier: consistent communication deepens trust, which sharpens the story and opens more doors. Over time, this helps improve understanding, strengthen investor conviction, broaden the institutional holder base, and support healthier liquidity.
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Every function touches the story. IR is where they meet.
IGNITION Differentiator: IR at the intersection. Most companies and IR agencies treat investor relations as simply a function that talks to the market. We work at the intersection of the teams whose work the market sees: finance behind the numbers and guidance, business development behind the deals and partnerships, legal behind every disclosure, marketing behind the brand investors also read, and HR behind the leadership changes and people news that move perception. We work alongside the executive chief of staff, so the CEO's and CFO's time and decisions line up with the market calendar. And we don't stop at the department heads. We work directly with the controllers, analysts and managers who produce the underlying data, so the story rests on the real numbers, not on what gets handed down. When these teams work separately, the market hears mixed signals. When IR connects them, it hears one consistent story, and consistency is what builds credibility.
Unlike transactional IR campaigns or public-relations activity designed to generate short-term attention, we combine strategic narrative development, targeted institutional investor engagement, and long-term relationship management.
Our approach is built on the principle that credibility is earned before it is tested, so management teams can communicate clearly through missed quarters, volatility, and market turns while giving the right investors a credible basis to evaluate the business.
By systematically bridging misunderstanding gaps - through purposeful infrastructure, investor materials and ongoing cadence as well as clear and impactful KPIs, investors can digest and analyze your story, but most importantly, get comfortable with it, get excited about it, and ultimately invest.
Credibility is earned before it is tested.
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I started IGNITION after a combined 20-year career in both corporate finance and investor relations (both in-house and at agencies) for hundreds of micro- to large-cap companies across the sector spectrum.
Partnership is at the core of what we do through our unique “outsourced in-house” model. We can immediately and seamlessly integrate into your team, having years of experience with a full range of styles, cultures, stakeholders and operating procedures.
My experience includes companies that are public, are in the process of going public, or are currently private with future aspirations to go public, including in-depth knowledge of the unique challenges involved in reverse merger companies.
Whether acting as your IRO or partnering as an extension of your in-house IR, IGNITION makes tactical and strategic investor relations work easier by immediately and seamlessly integrating into your team with focused, hands-on attention, helping you convey something real, fun, inspiring and unrelenting, in a truly cost-conscious manner.
If you are a CEO, CFO or internal IR officer, your company may be at an inflection point where stronger investor communication, investor materials and shareholder engagement could materially impact how the company is perceived and valued.
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Jason holds an M.B.A. in Finance from Baruch College, Zicklin School of Business, and a B.A. in both Economics and Rhetoric/Communications from Binghamton University. He is also a member of NIRI - National Investor Relations Institute.